Discussions by Becky Payne
Is server response time killing my local SEO?
My server is located in Europe but my business is in the US. I notice that my crawl stats are a bit slow. Could the server response time be impacting my crawl b…
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Technical SEO audit for non-technical stakeholders
How do I explain the need for a technical SEO audit to a CEO who just cares about conversions? I have the data, but I struggle to turn it into a compelling busi…
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Are staging site leaks common?
I keep seeing people talk about staging site leaks in SEO forums. How common is this really, and how do I know if I am affected? Is there a simple search operat…
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Is my current SEO audit framework outdated?
I have been using the same 10-step checklist for years. With the recent updates to how Google processes content and site architecture, I feel like I might be mi…
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The role of robots.txt in technical audits
I see a lot of people overcomplicating their robots.txt files. What is the cleanest way to manage this during an audit? Should I be using it for everything, or …
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